Lorna North

Hi, I’m Lorna. A creative copywriter.

 
 
Image by Jamie Lee on Unsplash.jpg

I find you the best words.

And put them together so they sit like a neat trifle. That’s after lots of reading, researching, and creative thinking. Until I’ve got something that says the most.*

*Much better than this intro.

 

Creative ideas

I’ll help you find that creative idea and then whip it into all sorts of shapes. Billboard to social, you name it. (Oh, I’ll also name it).

Tone of voice

Straightforward, bold, witty, sensible, what’s your tone? Let’s find out. And if you already have one, I’ll stick to it like glue. 

Longer form

Got some facts and figures? I can bring them to life within a compelling report, whitepaper, guide, and playbook.

I work with agencies like Publicis Health, Publicis Pro, The Midnight Club, Digitas Health, and TMW Unlimited. Brands and companies I've written for include OVO, adidas, BT, The UK Department for International Trade, Rough Guides, Johnson & Johnson, and many more. You can see some samples here.

Image by Jamie Lee on Unsplash.jpg

About me.

Copy, to me, is about stepping into someone else’s shoes for a while. It’s about really listening to people. And trying to understand their experience. Then, the writing process itself is like sculpting some clay until it starts to make sense. Now you can see what you’re looking at. And it’s making you feel something. You can relate. It even looks nice.

That’s what I like to do but with words.

And I’ve been doing it for a while – first in the UK, where I’m from and now in the Netherlands, where I live with my young family. I studied English at university and then did a masters in it. And like every good copywriter, I’ve got a half-written novel on a drive somewhere. Maybe one day I’ll sculpt that enough to make you feel something too.

Drop me a note

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